Launching a time sensitive business, product or service? Looking to unearth consumer sentiments on a tight marketing budget? Need quick and measurable consumer insights to develop an efficient marketing strategy? Then surveys are the ideal market research solution to get you off the ground and in the air!
Market research surveys are the best preliminary market research solution to adopt if you want to get to know the makeup of your target demographic of consumers as surveys facilitate market segmentation. By conducting a survey you can identify subgroups of consumers within your target demography based on age, gender, education, income level, geographical location, values, behavioral patterns and more! Once we’ve extracted this actionable data, you’ll be able to create a marketing strategy that speaks to each of your consumers. The results? Higher conversion rates, higher engagement and higher revenue!
Once we’ve conducted your business’ market segmentation, we’ll be able to generalize consumer behavior into consumer trends. Take advantage of our intuitive market research survey solutions to extract precise and impactful data-driven insights within a tight marketing budget!
Our market research survey methodology involves:
Sample size of anywhere between 100 – 5,000 research participants
Closed survey and multiple choice questions
Intuitively curated industry specific survey questionnaires
Unearthing actionable and measurable data
Onsite or online surveys
Surveys are also a powerful market research modality for non-profit organizations or NGOs. Non-profits could leverage surveys to glean research participants’ sentiments on any given socio-economic, cultural or humanitarian issue like gender equality, climate change, poverty alleviation, or cancer research.
Here’s a glimpse into the catalog of industries we’ve conducted research for:
Focus Group Moderation and Facilitation
In-depth Interviews (IDI) and Telephone Depth Interviews (TDI)
Market Research Online Communities (MROC)
Online Discussions and Bulletin Boards
Market Intelligence Reports (MIR)